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2026 Head-to-Head SaaS & SMB Benchmark

Attio vs Gr4vy

Data-backed breakdown of published USD pricing tiers, free-tier quotas, proprietary overage limits, migration effort, and security compliance for U.S. founders and small businesses.

USD ($) Pricing Verified: Oct 2026 SOC 2 & Privacy Audited Independent U.S. Research (NextTuber LLC · Zero Pay-to-Rank)
Attio

Attio

Indie / Agile • Solo Founders & Small Business CRM & Sales SMBs
Free / $29/mo Plus (per seat)

Attio syncs your emails, calendar, and product data automatically to build a real-time relationship graph. Custom objects, fast keyboard navigation, and transparent startup pricing.

Best for: Data-driven, AI-native CRM built for modern B2B teams
GDPR / CCPA Ready1-Click Full Data ExportTransparent USD Pricing
Gr4vy

Gr4vy

Incumbent Platform • Growing Small Business CRM & Sales Teams (10–250+)
From $29/mo (Pro / Team Seat)

Gr4vy is a widely used commercial software platform. Compare Gr4vy against modern independent and cloud/open-source alternatives with transparent pricing.

Best for: Enterprise crm sales platform for teams and organizations
GDPR / CCPA ReadyFull API & WebhooksCommercial SLA
Hard-Number Decision Matrix

Pricing Units, Proprietary Limits & Migration Complexity

The operational fine print U.S. SaaS founders and small business owners check before committing.

Evaluation DimensionAttioGr4vy
Starting Price & Billing Unit How your monthly bill scalesFree / $29/mo Plus (per seat) Flat Workspace PlanFrom $29/mo (Pro / Team Seat) Per Team Seat
Free Tier & Included Quotas Sandbox vs production allowanceAttio Free (up to 3 seats) tier (core small business crm & sales capabilities); Plus (per seat) upgrades start at $29/moNo permanent free plan on Gr4vy — Pro / Team Seat starts at $29/mo up to $99/mo (Business / Enterprise)
Proprietary Limits & Gotchas Caps, lock-in & overage cliffsAttio tier notes — 1-Click Full Data Export: Instant CSV & API exports; Built-In AI Automation: Automated contact enrichment & AI attributesGr4vy tier notes — Flat-Rate Small Business Pricing: Per-seat or usage-tiered pricing; Full API & Webhooks: REST API & integrations
Migration Complexity Engineering & ops switching effortLow (< 30 mins)

Configure Attio (1-Click Full Data Export, Built-In AI Automation, Full API & Webhooks) and import existing small business crm & sales records

Moderate (2–4 hrs)

Configure Gr4vy (Full API & Webhooks) and import existing small business crm & sales records

Target Company Stage Best operational fitSolo Founders & Small Business CRM & Sales SMBsGrowing Small Business CRM & Sales Teams (10–250+)
Data Privacy & Compliance U.S. & enterprise governance
GDPR / CCPA Ready1-Click Full Data ExportTransparent USD Pricing
GDPR / CCPA ReadyFull API & WebhooksCommercial SLA
Team Seat Cost Simulator

Interactive Team Seat & ROI Simulator

Adjust your team headcount to compare real monthly and annual licensing costs.

Active Team Seats: 5 seats
Solo (1) Small Team (5) Growth (20) 50 seats

Attio: Flat Workspace Plan

Gr4vy: Per Team Seat

Attio Estimated Spend
$29 /mo
~$348 / year (monthly billing)
Flat Workspace Plan
Gr4vy Estimated Spend
$145 /mo
~$1,740 / year (monthly billing)
Per Team Seat

Estimated Annual Savings with Attio: $1,392/yr

Saves ~80% annually at this workload tier based on published USD rates.

Try Attio →

Technical Capability Matrix

Side-by-side feature, API, and data-ownership checklist.

Feature SpecificationAttioGr4vy
1-Click Full Data Export data-ownership
Supported

Instant CSV & API exports

Not Included
Built-In AI Automation ai
Supported

Automated contact enrichment & AI attributes

Not Included
Full API & Webhooks developer
Supported

Modern developer REST API & webhooks

Supported

REST API & integrations

Keyboard-First Command Bar productivity
Supported

Sub-50ms command palette

Not Included
Native Dark Mode ui
Supported

Native dark mode

Not Included
Flat-Rate Small Business Pricing pricing
Not Included
Not Included

Per-seat or usage-tiered pricing

Self-Hostable / Open Source infrastructure
Not Included
Not Included

Cloud-only proprietary SaaS

Official Published USD Pricing Tiers

Verified plan structure for Attio and Gr4vy.

Attio Plans USD Verified

Free (up to 3 seats)

monthly

Free

Plus (per seat)

monthly

$29

Pro (per seat)

monthly

$59

Gr4vy Plans USD Verified

Pro / Team Seat

monthly

$29

Business / Enterprise

monthly

$99
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Founder Favorite · 24–48h Review $19 – $79

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  • Fast-Track ($19) or Featured Spotlight ($79)
  • One-time USD payment · Zero recurring fees
Feature Your SaaS ($19–$79)
Done-For-You · 3–4 Days $199

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Frequently Asked Questions

Key pricing, quota, migration, and security answers for Attio vs Gr4vy.

What is the main difference between Attio and Gr4vy in 2026?

Attio (Free / $29/mo Plus (per seat), billed by flat workspace plan) is best suited for: Data-driven, AI-native CRM built for modern B2B teams By contrast, Gr4vy (From $29/mo (Pro / Team Seat), billed by per team seat) is best for: Enterprise crm sales platform for teams and organizations

How do Attio and Gr4vy compare on free tiers and USD pricing?

Attio: Attio Free (up to 3 seats) tier (core small business crm & sales capabilities); Plus (per seat) upgrades start at $29/mo. Gr4vy: No permanent free plan on Gr4vy — Pro / Team Seat starts at $29/mo up to $99/mo (Business / Enterprise). Always compare based on your real workload metric (Flat Workspace Plan vs Per Team Seat) rather than headline base tier alone.

What proprietary feature limits or overages should founders watch out for?

On Attio: Attio tier notes — 1-Click Full Data Export: Instant CSV & API exports; Built-In AI Automation: Automated contact enrichment & AI attributes. On Gr4vy: Gr4vy tier notes — Flat-Rate Small Business Pricing: Per-seat or usage-tiered pricing; Full API & Webhooks: REST API & integrations.

How difficult is migrating from Gr4vy to Attio, and what compliance is supported?

Estimated migration effort to Attio is Low (< 30 mins) (Configure Attio (1-Click Full Data Export, Built-In AI Automation, Full API & Webhooks) and import existing small business crm & sales records). Security & data governance signals for Attio include GDPR / CCPA Ready, 1-Click Full Data Export, Transparent USD Pricing, while Gr4vy offers GDPR / CCPA Ready, Full API & Webhooks, Commercial SLA.

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